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Secret formula to success in online dating - Online Dating Briefs by Dr. Dato - 10

Article Subject: Secret formula to success in online dating - cont.

Dr. Dato’s Brief:

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Initial Requirements (Define & Plan)
Description: business-icon business-v-you
Purpose: To make money & profit To find soul-mate
Market: Study the market and audience for your product and service and see how it fits into the general business world. Study the online environment and see if there is enough of an audience ‘out there’ for your efforts.
Competition: Study the market players already in this business and define your unique value proposition.

Ask yourself, why should the customer want my service or product?

Study your competition, go to the popular dating sites and see what people are doing and why they are doing it. Look for anything that catches your eye.

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