Online Dating Briefs by Dr. Dato - IAC 4Q revenue up with online ad, Match.com growth
Article Subject: IAC 4Q revenue up with online ad, Match.com growth
Article Link: http://www.bloomberg.com/news/2011-02-02/iac-4q-revenue-up-with-online-ad-match-com-growth.html
Website: http://www.match.com/: http://www.chemistry.com
Dr. Dato’s Brief:
It’s no surprise that online dating business is still booming judging by the figures quoted in this article for match.com.
Match.com along with Chemistry.com is owned by IAC and they have been doing a very good job of it. Since inception over a decade ago, match.com has continued to rise in the category of paid/subscription based dating service. All thanks to us single folks out there.
This quarter the dating unit of IAC which includes Match.com raked in a whopping revenue of $108 million dollars with a subscriber base of 1.8 million users.
Just out of interest IAC happens to own numerous well known brands such as Ask.com, Dictionary.com as well as Evite.com, Gifts.com with the last two being sold in the past year.